Journal Article

Riding the rising wave of Hispanic buying power


Abstract: Hispanics have become the largest minority population in the United States. As the incomes and purchasing power of this population group grow, businesses are learning the importance of targeting their goods and services toward this increasingly prosperous consumer market.

Access Documents

Authors

Bibliographic Information

Provider: Federal Reserve Bank of Atlanta

Part of Series: EconSouth

Publication Date: 2005

Volume: 7

Issue: Q1