Newsletter
Advertising: Dollars and Decisions
Abstract: Consumers see or hear thousands of advertisements each day. The April 2017 issue of Page One Economics: Focus on Finance reviews advertising history and strategies ads use to create demand and influence consumer tastes and preferences.
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https://research.stlouisfed.org/publications/page1-econ/2017-04-03/advertising-dollars-and-decisions/
Description: Newsletter edition
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https://files.stlouisfed.org/files/htdocs/publications/page1-econ/2017-04-03/advertising-dollars-and-decisions_SE.pdf
Description: Student edition
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Provider: Federal Reserve Bank of St. Louis
Part of Series: Page One Economics Newsletter
Publication Date: 2017-04
Pages: 1-1